Wine from the Mississippi to The Ledge

In France, it’s known as appellation d’origine contrôlée, or AOC. It’s the French government’s certification program guaranteeing that agricultural products like wine, cheese and butter were actually produced in the regions listed on the package labels. The rule was drafted in 1411 to regulate the production and labeling of Roquefort cheese. For wines from regions like Beaujolais and Champagne, the place names themselves have become synonymous with the product’s identity and corresponding quality...

...What you may not know is that Wisconsin is home to three AVAs — each defined by unique geographic and climatological features: The Lake Wisconsin AVA, the Upper Mississippi River Valley AVA, and the Wisconsin Ledge AVA....

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Ken Notes: We need to do this with craft beer in Wisconsin. A Wisconsin designation to identify our products...