Connecting Wisconsin to Africa


Connecting Wisconsin to Africa


MADISON, WI. SEPT. 14, 2021 – Seven out of 10 of the world’s fastest-growing national economies are in Africa. But not one African country makes the list of Wisconsin’s top 30 export partners.

A new virtual trade venture to Africa is designed to help Wisconsin companies change that.

“Most WEDC trade ventures take place in one country or one region,” said Missy Hughes, Wisconsin Economic Development Corporation (WEDC) secretary and CEO. “While the COVID-19 pandemic makes international travel difficult, technology allows us to expand our reach and offer participating companies opportunities to talk with customers and partners in more than 30 countries.”

The virtual trade venture is set for Dec. 7-16 and WEDC representatives located in 13 African countries will work to find potential business partners for each participant....
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- - Volume: 9 - WEEK: 38 Date: 9/16/2021 10:49:29 AM -